BEETLEJUICE BEETLEJUICE

MAIN TITLE LOCKUP | TYPOGRAPHY

- November 2023

This is a redesign of the main title lockups for Beetlejuice (1988). I experimented with the original fonts and explored new layouts and font choices to create a fresh atmosphere.

Concept

This is a redesign of the main title lockups for Beetlejuice, the 1988 American dark fantasy comedy horror film directed by Tim Burton.

I helped develop a series of redesigns for the lockup, focusing on the iconic headstone motif while adapting it to different layouts. I started with the original fonts, experimenting with various compositions, and explored additional font choices to create a different atmosphere while maintaining the original essence of the title.

Beetlejuice Logo (1988)

Lockup Exlporations

Credits

Client: Warner Bros. Pictures / Geffen Pictures
Produced at Filmograph
Typography: Li-Yu Chen